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How to choose the right gift voucher platform for your hotel

Gift vouchers aren’t just a nice-to-have for hotels – they’re a proven way to give your revenue a boost, attract new guests, and keep cash flow steady all year round. From gift vouchers to spa packages and tasting menu experiences, it can all help to turn your hotel’s existing services into memorable gifts that people love to give (and receive).

But here’s the thing – not all voucher platforms are created equal. The right choice should save you time, make redemption simple for guests, and integrate easily with your existing hotel management software. So what should you be looking for?

It makes buying gift vouchers simple for your guests

First impressions matter. If buying a gift voucher feels clunky or unpolished and doesn’t reflect your hotel’s look and feel, guests might click away before completing their purchase.

With Giftpro you get a professional, fully branded online store where gift vouchers can be purchased in just a few clicks. The easier and more familiar the process, the more likely guests are to buy your hotel gift vouchers – and come back again in the future.

It helps you expand into gift packages and products

Guests aren’t always looking for monetary gift vouchers. They want something they can pop in the diary – something to look forward to, like a spa day, a dinner for two or a weekend escape. 

When you invest in the Giftpro voucher platform you can sell a wide range of gift vouchers: experiences, overnight stays, spa treatments, retail products and even tickets to special events. And you don’t have to worry about packaging and delivery either – that’s all taken care of. This variety keeps your offering fresh and more relevant throughout the year, helping you maximise sales and fill those revenue gaps when room bookings slow down.

It helps you cut the admin

One of the biggest frustrations for hotel teams is often the admin involved in redeeming vouchers. Hunting through emails, checking codes, and having to manually update bookings all eats into valuable time that you could be using to deliver an even better experience for your guests.

That’s why integration is so important. Using Giftpro means your gift voucher platform will connect directly with Rezcontrol so you cut out all the manual work and ensure every redemption flows smoothly into your existing hotel management software – gift vouchers and bookings work hand in hand. Meanwhile Rezcontrol handles availability and reservations for you, as well as allowing your guests to book a room online and pay for it with your gift voucher.

It supports your marketing and reporting

Selling gift vouchers isn’t just about putting them online and waiting for buyers to come to you. You need a platform that provides you with trusted tools to actively promote your vouchers, whether that means running seasonal email campaigns or creating upsell experiences while guests are already on site. 

By investing in the Giftpro platform you’ll have a suite of powerful management tools to fully equip you to not only sell gift vouchers, but promote them effectively too.  You’ll get customer data sent directly to your email marketing platform and comprehensive reporting that syncs up with other platforms like Google Analytics and Facebook. So all your tools are connected and working together to give you a clearer picture of performance. 

It offers features that help your hotel stand out

In a competitive market, it’s the little touches that can turn a standard gift voucher into a truly special gift. Look for a platform that offers unique features that’s going to help you stand out from the crowd.

With Giftpro, gifters can record and attach a personal video message to a digital gift voucher. Imagine a guest sending their partner a spa day voucher along with their own video message – it transforms the gift from a simple transaction into a memorable experience. 

A reliable partner that understands hospitality 

Finally, don’t overlook support. You need a gift voucher platform that acts as a partner from a team who understands hospitality. With so many moving parts to your business, you’ll need a team that offers responsive help when you need it, and continues to improve their platform to keep pace with the industry. 

No matter how big or small your operation, Giftpro offers dedicated support in the form of calls, emails and live chat. And as your business grows, you can continue to book in training sessions with the team to see how you should be using the integration to maximise bookings and sales.

Choosing the right gift voucher platform for your hotel isn’t just about selling gifts. You need to create a seamless guest experience, boost revenue year-round and make the day-to-day easier for your team. That’s exactly what Giftpro and Rezcontrol deliver together.

Want to learn more about the Giftpro integration?

Join our upcoming webinar! 

We’ll show you how Rezcontrol and Giftpro connect seamlessly, along with practical tips on using the system, to make gifting easy and profitable for your business. 

Register for the webinar